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New Learning Opportunities for New England Newspapers



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New Learning Opportunities for New England Newspapers

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In today's rapidly evolving media landscape, a newspaper's ability to adapt to change and adopt state-of-the- art sales strategies is critical to its survival and success. The same can be said of national, regional and state newspaper press associations, which have long served not only as professional trade organizations and advocates for newspapers but as providers of professional development through conferences, trade shows, awards programs, and a range of other events and services.

In this time of titanic change and limited resources, press associations have a critical role to play in preparing newspaper professionals not only to rise to the challenges of the new media landscape, but to seize the myriad opportunities it offers. In recent months, the New England Newspaper & Press Association (NENPA) unveiled new initiatives to assist its member newspapers in Connecticut, Maine, Massachusetts, New Hampshire, Rhode Island, and Vermont to meet today's challenges head on. Chief among those initiatives is NENPA University, a series of cutting-edge, cost-effective professional development sessions that launched in August 2012.

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