An archive of previous Plus Business features is available online at MetroCreativeConnection. Subscribers may search by keyword or issue date.

A Niche Product that Attracts Young Adults
Read about how a publication has be-come a community forum and the "go-to" source for entertain- ment-related activities, appealing to a younger crowd as well as small business advertisers.

A Simple Idea that Proves Invaluable
Pocket-sized directories that provide easy access to local medical and legal specialists and services are proven winners with read-ers and advertisers.

Coupon Clipping on the Rise
The lagging economy has contributed to the success of The Day's coupon booklet, which attracts smaller, independently-owned retailers and service businesses.

It’s Tee Time
This publisher taps into the golf market by creating a guide that focuses on golf and local area golf courses, and making it affordable for advertisers.

... and more!
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In the April Issue:

Single Vendor Section Soars
With a distribution in 53 daily and weekly newspapers in five states, this commemorative section is the largest single vendor section in the history of the Bangor Daily News.

Regaining Lost Revenue
Coordinating this bridal section with a bridal convention has increased its advertising revenue potential, enabling the Belleville News-Democrat to recover the section's lost revenue from previous years.

More than Meets the Eye
This niche publication goes beyond an agricultural focus to celebrate all aspects of rurual living, which is why its money-making ability has been solid and steady since its debut in 2008.

"Greening" the Community
Read about how a monthly "Green" page that attracts a loyal following, generates $1,000 a month, and is sold for the year, has inspired the creation of other similar-type pages.

... and more!